Fostering technological innovation through management and marketing innovation. The human and non-technological linkage

Purpose This paper aims to analyse the relationships between management innovation, marketing innovation, technological innovation and the personnel involved in science, technology and innovation activities. Design/methodology/approach The work used data from the Technological Development and Innovation Survey – Colombian Industry VII 2013–2014. Six logistic regression models are tested for the analysis with 2,045 manufacturing firms. Findings...