Artificial Intelligence in the B2C Service Sector – A Literature Review

Pages: 53 - 80
Published: Jan 1, 2021
Abstract
Artificial intelligence applications are transforming many service sectors. Research on artificial intelligence in business-to-consumer services suggests approaches for innovative kinds of customer services, enhancement of human service provision, and new customer experiences based on artificial intelligence applications. The chapter provides an overview of scholarly research on the scientific understanding of artificial intelligence in...
Paper Details
Title
Artificial Intelligence in the B2C Service Sector – A Literature Review
Published Date
Jan 1, 2021
Pages
53 - 80
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