A Predictive Model of the Knowledge-Sharing Intentions of Social Q&A Community Members: A Regression Tree Approach

Previous research on the factors affecting knowledge sharing has focused on the relationships between a limited number of variables. However, it is unclear how these factors interact with each other and jointly influence knowledge-sharing intentions. Drawing on social cognitive theory (SCT), this paper performs a decision tree analysis to predict the knowledge-sharing intentions of social question-and-answer (Q&A) community members based on a...