From Aesthetic to Epistemic Consumption: Analyzing Knowledge Practices in Consumption Collectives

Published on Mar 1, 2020in ACR North American Advances
Jan-Hendrik Bucher , Johanna Franziska Gollnhofer8
Estimated H-index: 8
,
Niklas Woermann5
Estimated H-index: 5
Sources
Abstract
This paper explores the collective pursuit of quasi-scientific knowledge practices as a consumption activity. By empirically analyzing the highly-specialized collective practice of game-breaking we grant insights into consumption collectives constituting knowledge systems. We show that the collective explorative endeavor of epistemic consumption relegates the aesthetic dimension of collective consumption to the backstage. By uncovering knowledge pathways, this study sheds light on the structuring forces of knowledge in consumption collectives in contemporary consumer culture.
📖 Papers frequently viewed together
20 Citations
1 Citations
18 Citations
References17
Newest
#1Robert V. Kozinets (UPenn: University of Pennsylvania)H-Index: 40
#2Anthony Patterson (University of Liverpool)H-Index: 16
Last. Rachel Ashman (University of Liverpool)H-Index: 7
view all 3 authors...
How is consumer desire transformed by contemporary technology? Most extant theory holds that technology rationalizes and reduces passion. In our investigation of networks of desire—complex open systems of machines, consumers, energy and objects—we find technology increasing the passion to consume. Effects depend upon participation in the network, which can be private, public, or professional. Private participation tends to discipline passion into interests reflecting established cultural categor...
99 CitationsSource
#1Andre F. Maciel (College of Business Administration)H-Index: 2
#2Melanie Wallendorf (UA: University of Arizona)H-Index: 22
Since industrialization, both beauty and refinement have been highlighted in many consumer markets, including home decoration, clothing, and fine foods and beverages. Consumers whose habitus resonates with these markets often formulate the goal of developing aesthetic expertise in them; they learn complex systems of taste evaluation to judge their aesthetic experiences. Extant research shows these systems’ effects on many aspects of consumer behavior, from information search and memory to strate...
47 CitationsSource
#1Deborah Lupton (UC: University of Canberra)H-Index: 81
A body of literature on self-tracking has been established in human-computer interaction studies. Contributors to this literature tend to take a cognitive or behavioural psychology approach to theorising and explaining self-tracking. Such an approach is limited to understanding individual behaviour. Yet self-tracking is a profoundly social practice, both in terms of the enculturated meanings with which it is invested and the social encounters and social institutions that are part of the self-tra...
131 CitationsSource
#1Robin Canniford (University of Melbourne)H-Index: 16
#2Avi ShankarH-Index: 26
Prior consumer research theorizes nature as an ideal stage for romantic consumption experiences by framing nature as external to culture. The same studies, however, problematize this framing by highlighting the consumer-cultural resources through which nature is harnessed and interpreted. Through an ethnography of surfing culture, this article theorizes consumers' experiences of nature as emerging from assemblages of heterogeneous resources. A theory of assemblage shows that material geographies...
162 CitationsSource
#1Russell W. BelkH-Index: 90
#2Eileen FischerH-Index: 44
Last. Robert V. KozinetsH-Index: 40
view all 3 authors...
Introduction Getting Started: How to Begin a Qualitative Research Project Depth Interviews Ethnography and Observational Methods Online Observation and Netnography Data Collection Aids Approaches to Data Analysis, Interpretation and Theory Building for Scholarly Research Analysis, Theory and Presentation for Managers Presenting, Disseminating, and Sharing Final Thoughts
133 Citations
#1Adam Arvidsson (University of Milan)H-Index: 20
This article will make one argument and one suggestion. The first part will argue that practices of customer co-production raise a serious challenge to established theories of value. The second part will suggest that these new practices, although widely disparate in nature, do move according to a common logic of value, and that this new value logic can be fruitfully organized around the concept of ‘ethics’. Let me clarify already here that I intend ‘ethics’ in the sense of the ability to create ...
69 CitationsSource
#1Anu Valtonen (University of Lapland)H-Index: 17
#2Vesa Markuksela (University of Lapland)H-Index: 4
Last. Johanna Moisander (Aalto University)H-Index: 25
view all 3 authors...
This paper is a contribution to sensory-aware cultural consumer research. It suggests that while the audio-visual domain is unquestionably a crucial ingredient of contemporary consumer culture, there is a pressing need to explore the role of the other senses as well. The study works towards a practice-based culturalist approach to sensory ethnography, a perspective that allows consumer scholars to empirically account for the cultural aspects of the senses. Through an empirical case study on spor...
47 CitationsSource
#1Andrea Hemetsberger (University of Innsbruck)H-Index: 16
#2Christian Reinhardt (University of Innsbruck)H-Index: 4
Online collaboration is often organized without strong predetermined rules or central authority, which is why coordination and ways of organizing cooperation become crucial elements of collaboration. This article investigates how online projects can overcome problems of dispersed work, solve inherent contradictions and utilize tensions in the activity system to develop collaborative artefacts and practices. Empirical evidence is based on a detailed observation of a successful open-source project...
72 CitationsSource
#1Robert V. Kozinets (York University)H-Index: 40
#2Andrea Hemetsberger (University of Innsbruck)H-Index: 16
Last. Hope Jensen Schau (UA: University of Arizona)H-Index: 21
view all 3 authors...
Past theories of consumer innovation and creativity were devised before the emergence of the profound collaborative possibilities of technology. With the diffusion of networking technologies, collective consumer innovation is taking on new forms that are transforming the nature of consumption and work and, with it, society and marketing. We theorize, examine, dimensionalize, and organize these forms and processes of online collective consumer innovation. Extending past theories of informationali...
418 CitationsSource
We introduce the concept of the epistemic consumption object. Such consumption objects are characterized by two interrelated features. First, epistemic consumption objects reveal themselves progressively through interaction, observation, use, examination, and evaluation. Such layered revelation is accompanied by an increasing rather than a decline of the object’s complexity. Second, such objects demonstrate a propensity to change their “face‐in‐action” vis‐a‐vis consumers through the continuous ...
69 CitationsSource
Cited By0
Newest