Hedonic prices for the fruit market in Bangladesh: Lessons from guava and hog plum purchase decisions

Fruit consumption in Bangladesh has increased with the awareness of a number of quality attributes for maintaining good health. The purpose of this study is to identify the importance of various quality attributes in consumer decisions to purchase fruit. A total of 222 respondents were interviewed and the data were analyzed using both OLS and robust regression models. The results showed a prevalence of different purchase decisions. The results...