The Influence of Facial Dominance on Perceptions of Risk-Taking Preferences

Higher perceived dominance leads to greater perceived risk-taking willingness. This, both for people differing in facial dominance (Study 1) and people whose dominance was digitally manipulated (Study 2). Yet, the effect of facial dominance varied to some degree across domains. Gender differences also emerged and these fitted stereotypes. Women were judged as less likely to take financial or recreational risks but more likely (Study 1) or as...