EXPRESS: Social Atmospheres: How Interaction Ritual Chains Create Effervescent Experiences of Place:

Published on May 21, 2021in Journal of Marketing
· DOI :10.1177/00222429211023355
Tim Hill4
Estimated H-index: 4
,
Robin Canniford16
Estimated H-index: 16
(University of Melbourne),
Giana M. Eckhardt22
Estimated H-index: 22
(RHUL: Royal Holloway, University of London)
Source
Abstract
Atmospheres are experiences of place involving transformations of consumers’ behaviors and emotions. Existing marketing research reveals how atmospheric stimuli, service performances, and ritual pl...
📖 Papers frequently viewed together
2016
1 Author (John Urry)
13 Citations
9 Citations
References0
Newest
Cited By0
Newest