Commentary: practical insights for sales force digitalization success—an executive’s key takeaways

Volume: 41, Issue: 2, Pages: 110 - 112
Published: May 13, 2021
Abstract
The author of the present commentary evaluates the implications of the Zoltners, Sinha, Sahay, Shastri, and Lorimer (2021) article and their view on the challenges associated with digitizing an...
Paper Details
Title
Commentary: practical insights for sales force digitalization success—an executive’s key takeaways
Published Date
May 13, 2021
Volume
41
Issue
2
Pages
110 - 112
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