Iconicity emerges and is maintained in spoken language.

Iconicity is the property whereby signs (vocal or manual) resemble their referents. Iconic signs are easy to relate to the world, facilitating learning and processing. In this study, we examined whether the benefits of iconicity would lead to its emergence and to maintenance in language. We focused on shape iconicity (the association between rounded objects and round-sounding words like "bouba" and between spiky objects and spiky-sounding words...