In search of optimum stimulation at sport events
Abstract
Determining the reasons why people attend events, as well characterizing visitors’ attitudes and factors influencing their choices of particular events, are of key importance for event managers and destination management organizations. Accordingly, this study aimed to identify the factors influencing visitors’ behavioural intention towards attending events. Theoretically, this study offers a reconceptualized model positing optimum stimulation...
Paper Details
Title
In search of optimum stimulation at sport events
Published Date
Feb 24, 2021
Journal
Volume
25
Issue
2
Pages
83 - 103
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Notes
History