Consumers' reactions to product obsolescence in emerging markets: the case of Brazil
Abstract
Product obsolescence represents a major challenge for sustainability. Deliberate curtailment of product lifespan and the symbolic devaluation of devices appear especially acute in the electronics segment, thus pushing up e-waste volumes. However, consumer reactions to these processes as well as their own enactment of psychological obsolescence remain understudied. Based on a representative urban sample survey of 806 Brazilians, this paper...
Paper Details
Title
Consumers' reactions to product obsolescence in emerging markets: the case of Brazil
Published Date
Oct 1, 2016
Volume
134
Pages
191 - 203
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