Discovering Cultural Differences Through Information Flow of National DMOs Websites
Abstract
The purpose of the study is to investigate whether cultural differences are reflected in how destinations present themselves online by performing hyperlink network analysis of their official DMOs websites. The study examines whether variance in online presentation can be explained using well established theories on culture. To this end, hyperlink data were collected from three official tourism websites: Korea Tourism Organization (KTO) of South...
Paper Details
Title
Discovering Cultural Differences Through Information Flow of National DMOs Websites
Published Date
Jan 1, 2021
Journal
Pages
419 - 425
Citation AnalysisPro
You’ll need to upgrade your plan to Pro
Looking to understand the true influence of a researcher’s work across journals & affiliations?
- Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
- Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.
Notes
History