Pricing and return strategy of online retailers based on return insurance

Volume: 59, Pages: 102350 - 102350
Published: Mar 1, 2021
Abstract
With the development of e-commerce, online shopping has become increasingly common, and as a result, consumers inevitably encounter the problem of returns. Therefore, pricing, return policy and return insurance strategy have attracted considerable research attention. In this paper, we construct four models to study pricing, return policy and return insurance strategy. We show that when a product's net residual value is greater than or equal to...
Paper Details
Title
Pricing and return strategy of online retailers based on return insurance
Published Date
Mar 1, 2021
Volume
59
Pages
102350 - 102350
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