Understanding videos at scale: How to extract insights for business research

Volume: 123, Pages: 367 - 379
Published: Feb 1, 2021
Abstract
Video content has become a major component of total internet traffic. Growing bandwidth and computational power conspire with an increasing number of video editing tools, smartphones, and online platforms that have facilitated video production, distribution, and consumption by businesses and consumers alike. This makes video content relevant across business research disciplines. However, analyzing videos can be a cumbersome manual task....
Paper Details
Title
Understanding videos at scale: How to extract insights for business research
Published Date
Feb 1, 2021
Volume
123
Pages
367 - 379
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