Mental simulation and the individual preference effect

Volume: 24, Issue: 3, Pages: 197 - 212
Published: Nov 16, 2021
Abstract
Purpose - The “Individual Preference Effect” (IPE: Faulmuller et al., 2010; Greitemeyer & Schulz-Hardt, 2003; Greitemeyer et al., 2003), a form of confirmation bias, is an important barrier to achieving improved group decision-making outcomes in Hidden Profile tasks. Group members remain committed to their individual preferences and are unable to disconfirm their initial suboptimal selection decisions, even when presented with full information...
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Paper Details
Title
Mental simulation and the individual preference effect
Published Date
Nov 16, 2021
Volume
24
Issue
3
Pages
197 - 212
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