Using Bayesian Network to Predict Online Review Helpfulness
Abstract
The enormous volume and largely varying quality of available reviews provide a great obstacle to seek out the most helpful reviews. While Naive Bayesian Network (NBN) is one of the matured artificial intelligence approaches for business decision support, the usage of NBN to predict the helpfulness of online reviews is lacking. This study intends to suggest HPNBN (a helpfulness prediction model using NBN), which adopts NBN for helpfulness...
Paper Details
Title
Using Bayesian Network to Predict Online Review Helpfulness
Published Date
Aug 27, 2020
Journal
Volume
12
Issue
17
Pages
6997 - 6997
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