The Quality Versus Quantity Trade-Off: Why and When Choices for Self Versus Others Differ.

Published on May 1, 2021in Personality and Social Psychology Bulletin
· DOI :10.1177/0146167220941677
Peggy J. Liu11
Estimated H-index: 11
(University of Pittsburgh),
Ernest Baskin9
Estimated H-index: 9
(""St. Joe's"": Saint Joseph's University)
The trade-off between quality and quantity pervades many domains of life, including that of making product choices for ourselves and others, whether as gifts or as everyday favors. In five studies ...
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