The “war over tourism”: challenges to sustainable tourism in the tourism academy after COVID-19

COVID-19 is widely recognised as a challenge or even a game-changer for travel and tourism. It has also been a catalyst to serious debate in the “tourism academy,” as revealed by a discussion on TRINET Tourism Information Network via email in May 2020. The catalyst to this debate was an email by academic Jim Butcher announcing his work entitled “the war on tourism,” published in an online magazine. Presenting a binary between industry recovery...