The Strategic Dynamics of Imitation and Diffusion

Imitation and diffusion remain central concerns for scholars from diverse disciplines and backgrounds such as economics, organizational sociology, and strategy (see Lieberman & Asaba, 2006; Strang & Soule, 1998; Young, 2009). This research has predominantly focused on the conditions that enable or deter imitation, and to a lesser extent the performance consequences for imitators versus innovators or early entrants. The findings are mixed on the...