How the Dead Storage of Consumer Electronics Creates Consumer Value

Consumers across the globe tend to store their small electronic devices when they reach their end of life instead of disposing of them. This is a problem because if end-of-life devices are not recovered from consumers’ homes, the devices cannot be re-used or recycled, leading to increased production. We study what motivates consumers to store their end-of-life devices by looking at how storage creates consumer value. Applying a practice-based...