Exploring the donation allocation of online charitable crowdfunding based on topical and spatial analysis: Evidence from the Tencent GongYi

Volume: 57, Issue: 6, Pages: 102322 - 102322
Published: Nov 1, 2020
Abstract
Online charitable crowdfunding has become an increasingly popular approach for online fundraising and has attracted widespread concern in society. However, little is known about donation allocation in the implementation of online charitable crowdfunding, especially the purposes involved and the specific flows of these donations. To this end, this study aims to explore project initiators’ fundraising allocation by identifying latent intentions...
Paper Details
Title
Exploring the donation allocation of online charitable crowdfunding based on topical and spatial analysis: Evidence from the Tencent GongYi
Published Date
Nov 1, 2020
Volume
57
Issue
6
Pages
102322 - 102322
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