Supplemental Material, jmr.18.0128-File003 - Fear of Detection and Efficacy of Prevention: Using Construal Level to Encourage Health Behaviors
Published: Apr 22, 2020
Abstract
Supplemental Material, jmr.18.0128-File003 for Fear of Detection and Efficacy of Prevention: Using Construal Level to Encourage Health Behaviors by Chethana Achar, Nidhi Agrawal and Meng-Hua Hsieh in Journal of Marketing...
Paper Details
Title
Supplemental Material, jmr.18.0128-File003 - Fear of Detection and Efficacy of Prevention: Using Construal Level to Encourage Health Behaviors
Published Date
Apr 22, 2020
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