Review paper
Customer engagement in social media: a framework and meta-analysis
Fernando de Oliveira Santini,Wagner Junior Ladeira,Barry J. Babin
Volume: 48, Issue: 6, Pages: 1211 - 1228
Published: May 27, 2020
Paper Details
Title
Customer engagement in social media: a framework and meta-analysis
Published Date
May 27, 2020
Volume
48
Issue
6
Pages
1211 - 1228
Notes
History