목표원가, 개발일정 관리가 신제품 매출에 미치는 영향: 품질목표 달성도의 매개적 역할

This study analyzes the effects of managing target cost and development time for a new product on achieving target quality level, which should be simultaneously considered in New Product Development(NPD) processes, and on sales weights of selling new products which is one of the NPD performances through the mediating role of achieving target quality level. Besides, we also explored whether R&D resource input intensity as moderating effect...