New Empirical and Theoretical Insights on Country of Origin Research
Abstract
I am glad to report that the Journal of Global Marketing has experienced a significant growth, nearly 86%, in the number of submissions during 2015–2019 (175 manuscripts processed during 2018...
Paper Details
Title
New Empirical and Theoretical Insights on Country of Origin Research
Published Date
Feb 23, 2020
Journal
Volume
33
Issue
1
Pages
1 - 2
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Notes
History