The Smartphone as a Pacifying Technology
Abstract
In light of consumers’ growing dependence on their smartphones, this article investigates the nature of the relationship that consumers form with their smartphone and its underlying mechanisms. We propose that in addition to obvious functional benefits, consumers in fact derive emotional benefits from their smartphone, in particular, feelings of psychological comfort and, if needed, actual stress relief. In other words, in a sense, smartphones...
Paper Details
Title
The Smartphone as a Pacifying Technology
Published Date
Aug 1, 2020
Journal
Volume
47
Issue
2
Pages
237 - 255
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