A Longitudinal Analysis of espnW: Almost 10 Years of Challenging Hegemonic Masculinity

Volume: 9, Issue: 5, Pages: 718 - 741
Published: Jan 13, 2020
Abstract
As the primary multiplatform business of ESPN, Inc., espnW claims to engage and inspire women through sports with inside access to female athletes, sports leagues, important events, and trends in sports ‘life/style’ through content on digital, television, radio, in films, at events, on educational platforms, and in social media. The purpose of this analysis is to present longitudinal data on 1,881 photographs and 1,966 articles from the espnW...
Paper Details
Title
A Longitudinal Analysis of espnW: Almost 10 Years of Challenging Hegemonic Masculinity
Published Date
Jan 13, 2020
Volume
9
Issue
5
Pages
718 - 741
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