Consumers’ pursuit of material and experiential purchases: A review
Abstract
More than 15 years ago, Van Boven and Gilovich (Journal of Personality and Social Psychology, 85, 2003, 1193) presented evidence that experiential purchases make people happier than material purchases once consumers have covered their basic needs. This experiential advantage has attracted significant attention from researchers in the fields of social and consumer psychology. In this article, we review the literature on this subject. We first...
Paper Details
Title
Consumers’ pursuit of material and experiential purchases: A review
Published Date
Aug 28, 2019
Journal
Volume
3
Issue
1
Pages
20 - 33
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