Does Firm’s Size Speak of Its Reputation? Indian Evidence

Good reputation carries a significant value for organization. Although firms make every effort to earn respect among stakeholders, it is difficult on the part of stakeholders to judge firm’s quality. Myriad signals confuse rather than assisting them in framing perceptions about a firm. Hence, market demands some conspicuous clues like firm size to assess its worthiness. Since little is known about how corporate reputation is affected by firm...