Explaining socially responsible consumption
Abstract
Purpose Consumers are becoming increasingly socially conscious when making their purchasing decisions, which in turn is providing an incentive for firms to integrate social responsibility considerations into their product offerings. Explaining the various categories of socially responsible consumption (SRC) is therefore important. The purpose of this paper is to explain the various categories of socially responsible consumption....
Paper Details
Title
Explaining socially responsible consumption
Published Date
Jan 14, 2019
Volume
36
Issue
1
Pages
146 - 154
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Notes
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