An Evolutionary Perspective on Risk Taking in Tourism
Abstract
Informed by recent developments in the field of evolutionary psychology, we elicit novel insights about the causal relationship between the activation of mating motives and gender-specific preferences for risk taking in tourism. In this endeavor, across four experimental studies, we illustrate that the effect of activating mating motives on the propensity for risk-taking tourism will be greater for men than it is for women. That is, when mating...
Paper Details
Title
An Evolutionary Perspective on Risk Taking in Tourism
Published Date
Oct 29, 2018
Journal
Volume
58
Issue
8
Pages
1235 - 1248
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