The limited capacity model of motivated mediated message processing: looking to the future
Volume: 42, Issue: 4, Pages: 291 - 315
Published: Oct 2, 2018
Abstract
In a companion piece (Fisher, Keene, Huskey, & Weber, 2018), we reviewed the foundations and current state of the Limited Capacity Model of Motivated Mediated Message Processing (LC4MP). In this manuscript we return to the three areas investigated in our review: cognitive load, motivation, and memory. In each domain, we: (a) outline areas in which the LC4MP has produced unexpected or ambiguous findings; (b) look broadly at literature from...
Paper Details
Title
The limited capacity model of motivated mediated message processing: looking to the future
Published Date
Oct 2, 2018
Volume
42
Issue
4
Pages
291 - 315
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