The Digital Divide and Older Adult Population Adoption, Use and Diffusion of Mobile Phones: a Quantitative Study

Due to the changing demographics of societies around the world, ageing has become a major concern for governments and policy makers alike. What has also become clear is that the older adult consumer group and the factors affecting this age group have been studied relatively less in the literature. In this paper, we aim to investigate the adoption, usage, and diffusion of smartphones within the UK older adults so as to identify the factors...