Modelling the relationship between hotel perceived value, customer satisfaction, and customer loyalty

Volume: 50, Pages: 322 - 332
Published: Sep 1, 2019
Abstract
null null This study using structural equation modelling (SEM) investigates the relationship between the dimensions of customer perceived value, customer satisfaction, and customer loyalty in the context of hotels. The main procedure of this study was to conceptualise hotel perceived value as a multidimensional construct of seven dimensions with both cognitive and affective aspects. Five out of these seven dimensions; specifically, the...
Paper Details
Title
Modelling the relationship between hotel perceived value, customer satisfaction, and customer loyalty
Published Date
Sep 1, 2019
Volume
50
Pages
322 - 332
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