Strategy implementation – external environment alignment
Volume: 22, Pages: 51 - 67
Published: Nov 30, 2017
Abstract
For any business, as to grow and prosper, managers must be able to anticipate, recognize and deal with change in the internal and external environment. This paper examines the relationship between the external environment and strategy implementation process, taking into account two perspectives of analysis. The first one defines the impact of environmental characteristics on the implementation process. Respondents were asked to evaluate the...
Paper Details
Title
Strategy implementation – external environment alignment
Published Date
Nov 30, 2017
Volume
22
Pages
51 - 67
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