Investigation of Consumer’s Food Related Lifestyles Profiles According to Personality
Abstract
The aim of this study is to determine food related lifestyles profiles in terms of personality traits of consumers. The sample of this study is selected by convenience sampling method and consists of 281 consumers. Online survey method is used to gather the research data. According to the results,food related life style is measured by 38 items under 12 dimensions. The dimensions of this study don’t overlap with the examples in the literature....
Paper Details
Title
Investigation of Consumer’s Food Related Lifestyles Profiles According to Personality
Published Date
Jul 5, 2017
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