The Effects of CSR Activities on Brand Attitude and Purchase Intention: The Mediating Role of Corporate Image and Corporate Reputation
Abstract
No abstract.
Paper Details
Title
The Effects of CSR Activities on Brand Attitude and Purchase Intention: The Mediating Role of Corporate Image and Corporate Reputation
Published Date
Jun 1, 2011
Journal
Volume
25
Issue
2
Pages
23 - 48
Citation AnalysisPro
You’ll need to upgrade your plan to Pro
Looking to understand the true influence of a researcher’s work across journals & affiliations?
- Scinapse’s Top 10 Citation Journals & Affiliations graph reveals the quality and authenticity of citations received by a paper.
- Discover whether citations have been inflated due to self-citations, or if citations include institutional bias.
Notes
History