Experiential purchases and prosocial spending promote happiness by enhancing social relationships
Abstract
Recent research on consumption and subjective well-being has revealed that experiential purchases and prosocial spending promote happiness by enhancing the purchasers’ social relationships. This study (N = 1523) explored whether undergraduate students’ consumption behaviors during summer break would be associated with their post-break happiness, and whether the consumption–happiness relationship would be mediated by a positive influence on their...
Paper Details
Title
Experiential purchases and prosocial spending promote happiness by enhancing social relationships
Published Date
Dec 8, 2015
Volume
11
Issue
5
Pages
480 - 488
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