The Effects Of Menu Calorie Labeling On Consumer Food Choice Behavior

Volume: 5, Issue: 1, Pages: 29 - 36
Published: May 29, 2014
Abstract
Recent federal legislation mandating chain restaurants to disclose the number of calories in menu items was introduced in the hopes of influencing consumers to make more healthful food choices when eating out. However, many studies on the impact of including calorie labeling on restaurant menus and menu boards have relied on questionable methodologies, yielding inconsistent results and leaving unanswered the question of whether calorie...
Paper Details
Title
The Effects Of Menu Calorie Labeling On Consumer Food Choice Behavior
Published Date
May 29, 2014
Volume
5
Issue
1
Pages
29 - 36
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