Know who you're up against: Counterpart identifiability enhances competitive behavior

Volume: 54, Pages: 115 - 121
Published: Sep 1, 2014
Abstract
Research on pro-social behavior reports greater generosity and helping behavior toward merely identifiable persons, whose identities have been determined but not revealed, than toward unspecified, “statistical” targets. This work investigates whether identifiability can have a similar effect on behavior in competitive contexts. Data from three experiments show that providing arbitrary, non-identifying information about one's competition enhances...
Paper Details
Title
Know who you're up against: Counterpart identifiability enhances competitive behavior
Published Date
Sep 1, 2014
Volume
54
Pages
115 - 121
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