Risk factors at the travel destination: their impact on air travel satisfaction and repurchase intention

Volume: 4, Issue: 2, Pages: 155 - 166
Published: Mar 26, 2010
Abstract
The purpose of this study is to investigate the impact of four travel risk factors (natural disaster risk, physical risk, political risk, and performance risk) on traveler groups with different characteristics and the relationship among these risk factors, travel satisfaction, and travelers’ repurchase intention. For the research purpose, this study analyzed the data from passengers of a major international airline. The results suggest that...
Paper Details
Title
Risk factors at the travel destination: their impact on air travel satisfaction and repurchase intention
Published Date
Mar 26, 2010
Volume
4
Issue
2
Pages
155 - 166
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