The impact of social and conventional media on firm equity value: A sentiment analysis approach

Volume: 55, Issue: 4, Pages: 919 - 926
Published: Nov 1, 2013
Abstract
This study aims to investigate the effect of social media and conventional media, their relative importance, and their interrelatedness on short term firm stock market performances. We use a novel and large-scale dataset that features daily media content across various conventional media and social media outlets for 824 public traded firms across 6 industries. Social media outlets include blogs, forums, and Twitter. Conventional media includes...
Paper Details
Title
The impact of social and conventional media on firm equity value: A sentiment analysis approach
Published Date
Nov 1, 2013
Volume
55
Issue
4
Pages
919 - 926
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