Telco Churn Prediction with Big Data

We show that telco big data can make churn prediction much more easier from the 3's perspectives: Volume, Variety, Velocity. Experimental results confirm that the prediction performance has been significantly improved by using a large volume of training data, a large variety of features from both business support systems (BSS) and operations support systems (OSS), and a high velocity of processing new coming data. We have deployed this churn...