Money can’t buy love: Asymmetric beliefs about gift price and feelings of appreciation

Volume: 45, Issue: 2, Pages: 404 - 409
Published: Feb 1, 2009
Abstract
Across three studies, we identify an asymmetry between gift-givers’ and gift-recipients’ beliefs about the link between gift price and feelings of appreciation. Gift-givers expected a positive correlation between how much they spent on a gift and the extent to which gift-recipients would appreciate the gift because gift-givers assume that more expensive gifts convey a higher level of thoughtfulness. Gift-recipients, in contrast, reported no such...
Paper Details
Title
Money can’t buy love: Asymmetric beliefs about gift price and feelings of appreciation
Published Date
Feb 1, 2009
Volume
45
Issue
2
Pages
404 - 409
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