Introduction to the Special Issue—Social Media and Business Transformation: A Framework for Research
Abstract
Social media are fundamentally changing the way we communicate, collaborate, consume, and create. They represent one of the most transformative impacts of information technology on business, both within and outside firm boundaries. This special issue was designed to stimulate innovative investigations of the relationship between social media and business transformation. In this paper we outline a broad research agenda for understanding the...
Paper Details
Title
Introduction to the Special Issue—Social Media and Business Transformation: A Framework for Research
Published Date
Mar 1, 2013
Journal
Volume
24
Issue
1
Pages
3 - 13
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