Designing effective cyber store user interface

Volume: 102, Issue: 5, Pages: 241 - 251
Published: Jul 1, 2002
Abstract
Complementary to the increasing popularity of the Internet and WWW, electronic commerce (e‐commerce) has become a fast emerging industry and a significant global economic force. The online retail stores need to attract more visitors and convert them into the customers who actually purchase the products or services. To achieve this goal, these stores need to endeavor to enhance customers’ satisfaction to maintain positive relationships with...
Paper Details
Title
Designing effective cyber store user interface
Published Date
Jul 1, 2002
Volume
102
Issue
5
Pages
241 - 251
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