A Cross-Culture Empirical Study of M-commerce Privacy Concerns

Volume: 12, Issue: 4, Pages: 348 - 364
Published: Nov 1, 2013
Abstract
There has been little empirical research about consumer information privacy concerns in the context of mobile commerce. This article explores the relationships between mobile phone users’ characteristics and their information privacy concerns from a cross-cultural perspective by analyzing the mobile phone consumers in the United States and Korea. The study collected a total of 540 usable responses, including 276 U.S. responses and 264 Korean...
Paper Details
Title
A Cross-Culture Empirical Study of M-commerce Privacy Concerns
Published Date
Nov 1, 2013
Volume
12
Issue
4
Pages
348 - 364
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