Chronicling the Saga of 25 Years of International Society of Franchising

Volume: 50, Issue: 4, Pages: 525 - 538
Published: Sep 10, 2012
Abstract
This lead-in to the Special Issue of Journal of Small Business Management based on the 25th International Society of Franchising's Annual Conference held at Boston in 2011, seeks to accomplish three goals. First, we provide a three-part historical account of the evolution of this society founded in 1986 as narrated by Jim Brown (for the 1980s decade), Bob Robicheaux (for the 1990–2000 decade), and Gérard Cliquet (for the 2001–2011 years)....
Paper Details
Title
Chronicling the Saga of 25 Years of International Society of Franchising
Published Date
Sep 10, 2012
Volume
50
Issue
4
Pages
525 - 538
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