The Seller's Listing Strategy in Online Auctions: Evidence from Ebay
Abstract
The paper empirically studies why the sellers of identical commodities adopt different auction formats in the online auction, and the consequences thereof. We postulate that the sellers adopt different auction formats because of the differences in their experience and the number of items they have. We first use these two characteristics to endogeneize the seller's choice between three auction formats: fixed-price, buy-it-now (BIN), and pure...
Paper Details
Title
The Seller's Listing Strategy in Online Auctions: Evidence from Ebay
Published Date
Jan 1, 2012
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