Tuyet-Mai Nguyen
Griffith University
VietnameseEmpirical researchInformation technologySocial relationConceptual frameworkDimensional modelingBusinessPsychologyMarketingPerspective (graphical)Value (ethics)Knowledge sharingOriginalityContext (language use)Knowledge managementCompetitive advantageStructural equation modelingApplied psychologySocial psychologyTheory of planned behaviorCollectivism
18Publications
5H-index
79Citations
Publications 25
Newest
#1Tuyet-Mai NguyenH-Index: 5
#2Ashish MalikH-Index: 18
Last. Pawan BudhwarH-Index: 66
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The COVID-19 pandemic has caused organizational crises leading to shutdowns, mergers, downsizing or restructuring to minimize survival costs. In such organizational crises, employees tend to experience a loss or lack of resources, and they are more likely to engage in knowledge hiding to maintain their resources and competitive advantage. Knowledge hiding has often caused significant adverse consequences, and the research on knowledge hiding is limited. Drawing upon the Conservation of Resources...
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#1Bo Pang (Griffith University)H-Index: 12
#2Sameer Deshpande (Griffith University)H-Index: 21
Last. Murooj Yousef (Griffith University)H-Index: 1
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Background Social marketing has been used in Asia to combat various social issues (Deshpande & Lee (2013). However, our understanding of social marketing awareness, adaptation, and achievement in Asian countries is limited. The focus of the Article An historical overview of social marketing developments in Asia. Importance to the Social Marketing Field This paper is one of the first attempts to integrate social marketing theory and practice in Asia to understand its strengths and weaknesses and ...
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#1Tuyet-Mai NguyenH-Index: 5
#2Liem Viet NgoH-Index: 20
Last. Gary D. GregoryH-Index: 14
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This paper aims to examine the influence of intrinsic motives (self-efficacy, reputation and reciprocity) on online knowledge sharing behaviour. Additionally, this research investigates the moderating role of individual innovation capability and top management support.,The methodology adopted was a questionnaire survey of employees working in Vietnamese telecommunications companies. A total of 501 employees completed a self-administered anonymous survey using a cross-sectional design. Confirmato...
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#1Denni ArliH-Index: 20
#2Tuyet-Mai NguyenH-Index: 5
Last. Phong Tuan NhamH-Index: 3
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Purpose: There is a perception that non-religious consumers are less ethical than religious consumers. Studies found prejudices against atheists around the world and assumed that those who committed unethical behavior were more likely to be atheists. Hence, first, the purpose of this study is to investigate the effect of consumers’ intrinsic religiosity, extrinsic religiosity and atheism on consumers’ ethical beliefs. Second, this study attempts to segment consumers and identify differences betw...
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#1Ashish Malik (Northumbria University)H-Index: 18
#2Jasmin Mahadevan (Pforzheim University of Applied Sciences)H-Index: 8
Last. Tuyet-Mai Nguyen (Griffith University)H-Index: 5
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Abstract This paper analyzes the role of innovation in cross-border business-to-business (B2B) relationships within the born-global information technology (IT) industry to unmask the assertion that some nations, such as India, are simply ‘less innovative’ than others. We reveal a dark side in B2B relationships that masks, claims and prevents innovation. The dark side in innovation in the Indian IT industry is often manifested via three mechanisms of power; namely, a) masking the true ownership o...
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#1Tuyet-Mai NguyenH-Index: 5
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#1Tuyet-Mai Nguyen (Griffith University)H-Index: 5
#2Ashish Malik (University of Newcastle)H-Index: 18
This study examines whether the adoption of artificial intelligence (AI) in the workplace can make employees satisfied with AI service quality and increase their job satisfaction. The study's conceptual framework was tested using a cross-lagged panel analysis (N = 313) of hotel employees and managers in Vietnam. This research shows that AI satisfaction with service quality mediated the impact of AI service quality on employees’ job satisfaction. Job level had a moderating effect on the impact of...
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#1Tuyet-Mai Nguyen (Griffith University)H-Index: 5
#2Sara Quach (Griffith University)
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#1Dung T. LeH-Index: 58
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